Blog and article production
written to a plan, not a word quota
A blog that publishes on a schedule but answers no real search question collects dust, not traffic. We write articles to a keyword map and a funnel role, with AI handling the first draft and a person who understands the topic doing the edit, fact check and final call.
Where the money leaks today
A blog that posts twice a month because “content marketing” is on the roadmap, without a keyword map behind it, produces articles that rank for nothing and convert nobody. The team feels productive, the traffic graph stays flat, and eventually someone asks why the blog costs money.
Old articles are the other quiet leak. A post that ranked well two years ago loses position as competitors update their pages and as the topic evolves, and almost nobody goes back to refresh it. Publishing only new content while letting old content decay is a losing trade once a blog has more than fifty posts.
Quality is the third leak. Articles written purely to hit a word count, with no real research or expert review, read as filler, and both readers and search engines increasingly treat them that way. A thin, AI-flavored article that never got a human edit can do more harm to a site’s credibility than publishing nothing.
What we do
Every article starts from the keyword map, not a blank page: we pick topics with real search demand that match a stage in your funnel, agree the outline before drafting so direction is set early, then write. AI handles first-draft research and structure at speed; a writer who understands the topic shapes it into something worth reading and a subject expert checks claims where the topic is specialized.
Every piece gets internal links to your services and other articles, schema markup, and on-page SEO basics, not as an afterthought but built into the writing process. We also run a standing check on your existing posts: which ones are losing rank and worth a refresh instead of a new draft.
Publishing runs on a weekly cadence agreed up front, so the calendar is predictable for both sides, and the monthly report ties every article back to rankings and traffic, not just a publish count.
What we need from you
Access to your CMS, or a simple handoff process if you publish yourself. Your current analytics and Search Console access, so we can prioritize topics and refreshes based on real data rather than guesses. For specialized or regulated topics, a subject expert available for a short review pass on drafts before they go live.
How we measure
Rankings movement by article, organic traffic by article and by topic cluster, and which refreshed old posts regained position. We report what is working and recommend cutting topics or formats that are not, rather than padding the publish count.
Price and timeline
| Launch or audit | Monthly management | Full control, handover to your team | |
|---|---|---|---|
| Price | from $700 | from $1,200 / month | from $2,000 |
| What’s included | Keyword map, outlines and first 4 articles | 4 to 8 articles a month, refresh checks, reporting | Templates, keyword map and workflow handed to your writer |
| Timeline | 1 week to start | monthly, no lock-in | 2 to 3 weeks to hand off |
Related
Combine blog production with content strategy and editorial planning if the topics have not been mapped yet, and with content audits for the existing backlog. The SEO and content service covers the technical side, and the AI content pipeline automation shows how we scale drafting without losing the human review step. See the real system behind this in the content agent running 11 formats for two brands.
Want a blog that pays for itself in traffic instead of looking busy? Get in touch with your current publishing cadence and we will tell you honestly if it is working.
FAQ
How much does blog writing cost per month?
From $700 a month for 4 articles of 1,200 to 1,800 words, including research, editing and on-page SEO. An 8-article plan with deeper research typically runs $1,200 to $1,800 a month depending on topic complexity.
How long until articles bring traffic?
New articles usually start ranking in 6 to 12 weeks, with the real traffic gain visible after 4 to 6 months as the site builds topical authority. We flag quick-win topics that can move faster alongside the long game.
What budget should we plan for?
A single-writer retainer starts at $700 a month. If the blog needs to carry a large part of your SEO strategy, pair it with a keyword map and technical SEO work, which raises the monthly budget but compounds faster.
What do you need from us?
Access to your CMS or a clear publishing process, your current keyword rankings if you track them, and a subject expert on call for a short review of drafts in specialized or regulated topics.
How do you report on blog performance?
Monthly: which articles published, where they rank now versus last month, organic traffic by article, and which old posts we updated instead of letting them decay.