Four years of marketing for a tattoo studio:
profit ×2 and a 5-star rating
A tattoo studio needed steady clients and a name for its lead artist. Over four years we ran its ads across social networks, messengers and search, did market research, handled its presence at festivals and conventions, and built the artist's personal brand. Profit doubled, the studio holds a 5-star rating and second place on maps in its district.
The task
Local services live and die by reputation and visibility: who shows up on the map, who has reviews, whose artist people know by name.
What we did
Managed advertising and promotion across social networks, messengers and search engines; ran market research; owned specific advertising directions end to end; organised the studio’s participation in festivals and conventions; built the lead artist’s visibility.
The result
Profit doubled. The studio holds a 5-star rating and ranks second on maps in its district. The lead artist became a name. A later redesign of the studio’s site, with three complete design directions, is a separate case.